Our clients have achieved visibility seemingly beyond the reach of a modest
PR budget. "You must be doing a great job," one financial analyst told us. "This
company is getting far more publicity than it deserves." That may or may not be
true, depending on one’s point of view. But we took it as a compliment.The point is that for far less cost than even a small advertising program,
these clients have had their products, services, executives, and customer
stories covered by television, radio, wire services and the business and trade
press.
Priorities vary, and therefore success comes in many shades. Here’s a
sampling of client successes that we helped achieve, with links to some recent
examples.
EXTOL International
- JR Wood Reduces Data Errors
with EXTOL's UCCnet Solution
Click here for release
- Escalade Sports (NasdaqGM: ESCA), a prominent sporting goods products and
equipment manufacturer and distributor, uses Extol business integration
software to help the company meet its long-standing initiatives of operational
efficiency and order accuracy.
Click here for release
Click here for
article.
LiveData, real-time integration and
data visualization technology for healthcare, electric power distribution, and
discrete manufacturing.
Gilian Technologies
(now part of Breach)
- G-Server web security appliance designated "best buy" in SC Magazine’s
comparative test among 6 products…each of which was lower-priced than Gilian’s (proving the truism that, at least with security, you get no more
than what you pay for).
Click here for release
ProactiveNet (now part of BMC)
F-Secure
- "Radar" virus alerting system received regular coverage in business
media such as Reuters, CNN, information technology media, and Silicon Valley
newspapers.
Click here for representative release.
Click here for typical coverage, in Wired News
Click here
for typical coverage, Computerwire Breaking News (CBR).
- Company was featured in trade press, as well as on the television show
Silicon Valley Business News. Feature on NPR was accomplished through
affiliates in Silicon Valley.
QSM Associates (Quantitative Software Management)
We could go on, and on. But you get the point: your story deserves to be
told, somewhere. And, we can help vendors hone the message and bring it to the
right audience.
The tools that Ed Bride brings to the table have been developed since he
became an IT administrator in 1969, and soon thereafter joined Computerworld.
Click here for work history and experience.
